Pokémon Sleep turns spooky with 107% revenue spike as Halloween event gets underway

Sleep tracker game Pokémon Sleep is going spooky for Halloween, featuring some nightmare-fuelled Pokémon in a change of pace for the peaceful title.

While the gameplay is still geared around a good night’s sleep, The Pokémon Company’s health app introduced the Ghost-type balloon Drifloon earlier in October – infamous in the lore for floating away with any child who touches it. … [MORE]

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