Avetis Zakharyan and Gevorg Kopalyan are both founders of Rockbite Games

Before partnering with a publisher, we were already running events, but we saw them as something separate from the core game. Over time, it became clear that live ops isn’t just a parallel process – it’s a repeatable, scalable tool that needs constant refinement, not just to boost monetisation, but to keep players deeply engaged. … [MORE]

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