These aren’t just buzzwords – they’re the types of “bad ads” quietly eroding trust, frustrating players and putting long-term growth at risk. While some creatives may deliver a short-term spike in installs, the cost to brand equity and player loyalty is becoming too steep to ignore.
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Geek Alliance LLCIf the mobile gaming industry is serious about sustainable growth, studios need to reclaim control of the ad experience. However, as the scale of mobile…
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