Tilting Point and Hunted Cow Studios’ Warhammer: Chaos & Conquest generates 50% of its revenue from its web shop.
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Geek Alliance LLCSpeaking at Devcom during a panel hosted by Xsolla, entitled ‘Engagement Best Practices from Leading EMEA Mobile Game Developers’, Tilting Point producer Joan Luis Mudarra said the web shop for the title has been live for two years, and half of its monthly and yearly revenue comes from its direct-to-consumer platform. … [MORE]
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1 Comment
That’s pretty impressive! It’s wild to see how much revenue can come from a web shop, especially for a mobile game. It makes sense, though—having that direct-to-consumer approach really cuts out the middleman and gives players a better deal. Plus, it allows for more exclusive content or deals that you wouldn’t get through the usual app stores. I wonder if other games will start following this model more aggressively. It definitely seems like a smart move for player engagement and revenue generation!